DESIGN NAME:
Chocoben

PRIMARY FUNCTION:
Retail

INSPIRATION:
Order this project was done at the request of a woman who is one of the most famous brands of cake and cupcake designer and manufacturer in Iran. The design of the project according to her spirit and taste, as well as taking into account the requirements

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
what is eye-catching is the use of more than 400 pieces in different sizes and as parametric volume that hung from the ceiling are made of Plexiglas light volumes, among them are floodlight.

OPERATION / FLOW / INTERACTION:
The use of color, light pink, gray, white, arrangement and composition of the interior, and combining them with various lighting creates a pleasant and specific atmosphere.

PROJECT DURATION AND LOCATION:
The project started in December 2015 in Tehran and finished in February 2016.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
Due to the lack of large three-dimensional printer in Iran were forced to produce all the parts made of EPS and in very large pieces and then using the Hot wire cutting by hand and we do.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The shop is 34 square meters and is located in one of the most crowded streets Tehran.

TAGS:
Ceiling, color, Geometry, Lighting, Facade, Pink & Gray

RESEARCH ABSTRACT:
The design of the project according to her spirit and taste, as well as taking into account the requirements and needs of each project, including the color, logo and brand, as well as considering the type of atmosphere on cake shop retail began to finally, continued on the same basis.

CHALLENGE:
One of the main issues was creating a visual variation of the form in a small space. In this concept, the situation of visitors in relation to the project is significant in order to understand the form as they can differently perceive the composition of colors on the pieces regarding to their position.

ADDED DATE:
2016-02-23 09:02:42

TEAM MEMBERS (1) :
Mahdi Fakhimi, Negar Saadat, Hamid Ghorbani, Mohamad Razaghdoust

IMAGE CREDITS:
Mahdi Fakhimi